In a long post titled “Our commitment to Windows quality,” published on Microsoft’s website and sent via email to millions of members of the Windows Insider Program, Windows boss Pavan Davuluri laid out a laundry list of changes Microsoft plans to make in Windows 11, starting this month.
What’s most remarkable about this post is what it doesn’t contain. Here’s how Davuluri kicked things off:
Every day, we hear from the community about how you experience Windows. And over the past several months, the team and I have spent a great deal of time analyzing your feedback. What came through was the voice of people who care deeply about Windows and want it to be better.
That paragraph belongs in the non-apology Hall of Fame, with a cross-reference to “Friday news dump” – a classic PR technique that aims to minimize media coverage of the awkward news being released.
Should they have not analyzed feedback? Out of everything you could complain about Microsoft, complaining about them taking their time to get it right this time wouldn’t be one of them. I mean, they aren’t going to get it right this time, but that seems like a different complaint.
This is marketing speak for “We realized that we could lose market share if we further don’t listen to our users”.
I suppose my question is why did they need to spend months analysing the feedback? Couldn’t they just point copilot at the data and have it instantly analyse it for them?
The editor’s name is Ed Bott?! As in Editorial Robot?! You can’t make this shit up.(well, i kinda did)
Did Copilot write this whole thing?
Ed Bott has been around a long time…
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Didn’t they already announce such a change for gaming when the steam deck comparisons came out?
Yeah, I’ll believe it when I see it